"Made with Maga"

your partner in Europe for animated projects

Maga Animation

Animagination with a great talented Team!

The studio was set up in 1996 with the aim of developing new experimental and artistic techniques of animation for the entertainment and video-game industry. Everything with a commitment towards exporting our work to the international markets as a high-quality “Made in Italy” brand.


Maga creates first-class animation for TV/films, advertising, and especially for the video game industry. We merge passion, art, and technology with the aim to light on magic never seen before…

Could also interest you


FEATURED WORKS

Lapo the Bunny

Lapo the Bunny

2D animated series

Terminator Survivors: the Aftermath Trailer, Nacon Connect 2024

Terminator Survivors: the Aftermath Trailer, Nacon Connect 2024

Official early access release date trailer

Brothers: A Tale of Two Sons Remake, AvantGarden Games - 505 Games

Brothers: A Tale of Two Sons Remake, AvantGarden Games - 505 Games

Gameplay animation, additional tech animation


View all

Stay updated


LATEST NEWS

  • Discovering new talent! Maga at the IED Career Fair

    Discovering new talent! Maga at the IED Career Fair

    5 ott 2024

    On October 3, the IED Career Fair in Milan was a fantastic chance for Maga Animation Studio to connect with both graduating and recently graduated students from the Istituto Europeo di Design. Our team, including Serena Tripepi (technical director) and Elisabetta Silva (lead animator), was there to meet the students.
    At our booth, they introduced themselves, shared their CVs, and chatted about their career goals while showing off their portfolios.
    This event was a great way for students to showcase their skills and for Maga to spot some amazing new talent in the animation field, discovering fresh, creative minds ready to start their professional journeys.

    Maga at Milano Licensing Day

    Maga at Milano Licensing Day

    16 set 2024

    We’re back from an awesome time at Milano Licensing Day 2024! Held on September 12th, this event provided an incredible platform for us to network, share our innovative projects and intellectual properties, and forge strong connections within the industry.
    The MLD team was easy to spot in their Maga-branded t-shirts featuring our animated character The GoGoPig, the sporty piglet, and we were delighted to play a role in the event’s success as an official sponsor.
    Huge thanks to the Milano Licensing Day team for organizing everything so perfectly. The event’s vibrant energy and creativity were palpable, fueling Maga’s passion and inspiring fresh ideas for future endeavors.


  • Maga’s VFX work featured in Houdini’s video game reel

    Maga’s VFX work featured in Houdini’s video game reel

    4 set 2024

    Some of our video game animations and visual effects have been featured in Houdini’s latest video game reel! Houdini, developed by Side Effects Software, has showcased some of our top-notch work using their advanced tools.
    In this reel, you can catch glimpses of two thrilling projects we’ve been part of: the Terminator Survivors (Nacon Milan Studio) trailer and Soulstice (Reply Game Studios)’s in-game cinematics. We are thrilled to see our work highlighted alongside other renowned VFX companies.
    We encourage you to check out these snippets of our creations and witness the magic we’ve brought to life. Follow the link to watch the reel and enjoy the artistry!

    Nintendo’s event unveils “On Your Tail” release date!

    Nintendo’s event unveils “On Your Tail” release date!

    29 ago 2024

    Try out the free demo of “On Your Tail” on Nintendo and Steam right now! This intriguing investigative adventure, published by Humble Games and developed by Memorable Games in collaboration with Maga Animation, is almost ready for launch. Mark your calendars: the full game will be available on Nintendo Switch and PC on November 21st!
    “On Your Tail” was presented at Nintendo’s 40-minute Indie World event on August 27th, where a variety of upcoming indie games for the Switch were showcased. We are really thrilled and proud about this all-Italian project. Download the free demo and embark on your adventure today!


  • Lapo the Bunny at Giffoni Film Festival!

    Lapo the Bunny at Giffoni Film Festival!

    12 lug 2024

    Our new 2D animated series Lapo the Bunny has been officially selected in the Elements +3 category at the Giffoni Film Festival 2024, taking place from July 19 to 28 in Salerno.
    This series follows Lapo, a curious bunny who loves collecting treasures. Despite his efforts often ending in humorous failures, Lapo has the unique ability to produce golden eggs when he exerts excessive physical effort.
    Our team has worked hard on every aspect of the animation, from storyboarding to sound design. We are proud of this accomplishment and excited to present Lapo the Bunny at the festival!

    The GoGoPig now streaming on TIMvision

    The GoGoPig now streaming on TIMvision

    3 lug 2024

    Our 3D animated series The GoGoPig is now available on TIMvision! This delightful series follows the adventures of a funny and determined pig, an aspiring athlete who dreams of becoming a champion in a wide range of sports, including the Olympics, winter sports and soccer.
    GoGoPig’s journey is filled with humor and excitement, as he navigates the challenges of various sports with the help of his eccentric green cat coach, Mr. Cat (performed with the great Italian voice of Gianluca Iacono). The GoGoPig promises to captivate audiences with its heartwarming and hilarious storyline, showcasing GoGoPig’s determination and the valuable lessons he learns along the way.


  • New animated series

    New animated series "Papallas" announced at Cartoons on the Bay

    6 giu 2024

    Fresh from our visit to Cartoons on the Bay, the prestigious animation festival in Pescara, we are proud to announce that, during the Rai Kids conference, Annita Romanelli and Luca Milano have unveiled Papallas, a new CG animated series that will be brought to life by Maga Animation Studio.
    The series is a creative endeavor by the Armando Testa communication group and draws inspiration from the classic Carosello episodes once broadcast on Rai television. The concept of the planet Papalla and its spherical inhabitants was originally conceived by Armando Testa in the 1960s to advertise Philco home appliances, with the beloved episodes airing from 1966 to 1972.
    A heartfelt gratitude to the Armando Testa team, we can’t wait to get started on this project!

    Cartoons on the Bay: Lapo the Bunny earns a nomination!

    Cartoons on the Bay: Lapo the Bunny earns a nomination!

    11 mag 2024

    Lapo the Bunny, our exciting new 2D animated project, has been chosen as a finalist in the TV Series Pilots category for the Pulcinella Awards at the Cartoons on the Bay festival. Winners will be announced during the upcoming edition of the festival in Pescara, Italy, from May 29th to June 2nd, 2024.
    The series follows the adventures of Lapo, an adorable and curious bunny with a unique talent: the ability to produce golden eggs!
    This festival selection is another important milestone for our team, which worked tirelessly on every aspect of the project.


  • French Riviera Film Festival,

    French Riviera Film Festival, "Believe in Wonder" chosen as a finalist

    22 apr 2024

    Rinascente's commercial, "Believe in Wonder", has been selected as a finalist for the French Riviera Film Festival, set to take place in Cannes, France, on May 17-18. This heartwarming ad, which beautifully captured the spirit of the Christmas season in 2022, has earned its place among some of the finest short-form film content from around the world.
    A big thank you to our outstanding team for their dedicated efforts and unwavering commitment to excellence. We would also like to express our appreciation to Wunderman Thompson (now VML) for their invaluable collaboration on this project.
    Let's continue to believe in wonder!

    See you in Cannes at MIPTV 2024!

    See you in Cannes at MIPTV 2024!

    8 apr 2024

    We are excited to announce our participation in the prestigious MIPTV (Marché International des Programmes de Télévision) in Cannes, France.
    From April 8 to 10, you can find us at booth R7.C1, where we will be showcasing our productions with Lucia Vismara of VismAnimation, who will serve as our international relations and new business development contact.
    We are thrilled to celebrate this collaboration and look forward to presenting our work at the event!


  • Belen, beloved social media cat, now featured in her own animated show!

    Belen, beloved social media cat, now featured in her own animated show!

    2 apr 2024

    Italian content creator Luca Gervasi and his famous cat Belen have become the latest stars of their own animated series entitled "I'm Belen". Developed by Maga Animation Studio, the series will highlight the quirky and unique moments of their lives in a fun and colorful manner.
    On March 20th, which also happened to be Belen's birthday, Luca released a teaser for the upcoming series. The first episode was officially launched yesterday, showcasing the charming duo in one of their misadventures.
    The Maga team behind the animation did an outstanding job in bringing them to life on screen! By collaborating closely with him and his crew, we were able to make a high-quality product that truly captures the essence of Gervasi and his beloved cat.
    Followers can enjoy the hilarious gags of Luca and Belen on Instagram, YouTube, TikTok and Facebook.

    GDC San Francisco, On Your Tail picked for Nintendo showcase!

    GDC San Francisco, On Your Tail picked for Nintendo showcase!

    22 mar 2024

    The upcoming indie title On Your Tail, developed by Memorable Games and published by Humble Games, has been chosen by Nintendo for an exclusive showcase at the prestigious Game Developers Conference (GDC) in San Francisco, which took place from March 18th to March 22nd. Out of all the games in the world, only seven were selected by Nintendo to be part of this special press-only event on March 19th.
    In this game, players are going to be immersed in the narrative adventure of Diana, an amateur detective exploring the charming Italian-inspired village of Borgo Marina.
    The team at Maga Animation Studio, who is working hard for bringing On Your Tail to life, was excited and honored to have the opportunity to showcase the game alongside other amazing titles and to display their talent to a wider audience during GDC, a key event for game developers, artists and industry professionals from all over the world.


  • “Believe in Wonder” selected for Abidjan festival

    “Believe in Wonder” selected for Abidjan festival

    13 mar 2024

    Rinascente's commercial "Believe in Wonder", which aired during Christmas time in 2022, has been officially selected for the FFAA (Abidjan Animation Film Festival)! We are proud to see our work and project recognized once again, more than a year after the release, with our participation in this prestigious festival (set to begin on April 29th).
    A heartfelt thank you to Wunderman Thompson (now part of VML) who worked with us and to our incredible team that dedicated tireless effort to every stage of production, from the concept to the final output, all to bring the wonder of Rinascente's Christmas to life!

    Terminator Survivors unveiled at Nacon Connect 2024!

    Terminator Survivors unveiled at Nacon Connect 2024!

    29 feb 2024

    The new project on Terminator, developed by the Nacon Studio Milan team, was presented with a new trailer last night, during the Nacon Connect 2024 live event. In the past months, our team worked for Nacon Paris and Nacon Milan to make this amazing trailer of Terminator Survivors, a survival game with a wide and open setting, initially announced with a teaser trailer in 2022. The game will be set in a post-apocalyptic world and related to the first two Terminator movies, so after the outbreak of the war between humans and machines, where a group of survivors must try to stay alive following Judgment Day, before the creation of John Connor's resistance movement. This trailer reveals the setting and mood of the game for the first time, with a constant sense of tension and danger felt by the survivors.
    As well as having been involved in all stages of the animation work, Maga Animation Studio also wanted to give a special twist to the trailer's soundtrack, with a touching original song composed and performed by the international acoustic guitarist and singer Beppe Gambetta.


  • Brothers: A Tale of Two Sons is back today

    Brothers: A Tale of Two Sons is back today

    28 feb 2024

    The new title by AvantGarden Games that is going to retell the story of brothers Naia and Naiee has just been released! We had the wonderful opportunity to support the dev team on this remake, adding our passion and quality animation to the project. Maga Animation Studio took care of gameplay animation and various tech animation activities, which now feature rebuilt characters, richer landscapes, and the latest generation gameplay paired with a newly recorded soundtrack.
    Swedish author Josef Fares' timeless masterpiece Brothers: A Tale of Two Sons was first published in 2013 and now 505 Games re-released it in a redesigned form, so that gamers around the world can discover once again its charm full of heartwarming narrative, adventure and mystery. As a matter of fact the story depicts a fantasy journey of two brothers through a fairy-tale world populated by trolls, ogres and other magical creatures, which they will have to face in order to find the remedy for the mysterious illness that has struck their father.

    We went to Berlin! Maga Animation at EFM 2024

    We went to Berlin! Maga Animation at EFM 2024

    22 feb 2024

    Serena Tripepi (Maga Animation Studio's TD, director and also in charge for international relations) just came back from a 4-day visit to the European Film Market (EFM) at the 74th Berlin International Film Festival, that was held from February 15 to 21.
    Italy was “Country in Focus” this year and the Italian Pavilion, where we were hosted as part of the delegation, has been home of Italian cinema within this event: a physical place and a virtual window to put under the spotlight the Italian film industry and grant an opportunity for networking with producers, distributors, investors and experts. This visit to Berlin was a fantastic chance for our studio, to engage in extensive networking, discover new possibilities for future co-productions, meet new talented artists, stay up-to-date on new technologies and stimulate creativity for our upcoming projects!


  • On Your Tail got featured on TechRadar Gaming magazine

    On Your Tail got featured on TechRadar Gaming magazine

    24 gen 2024

    We're among some big AAA stuff! On Your Tail, the new indie title developed by Memorable Games and published by Humble Games, is one of the most anticipated games of 2024, according to TechRadar Gaming!
    «The art style here is certainly unique, but it has its charm - says Dashiell Wood in his review - and with the game set to release as a timed Nintendo Switch console exclusive, the cozy atmosphere seems like the perfect fit for the hardware.»
    We are really thrilled, since we also took part in the making of this game (whose release is very close), an open world narrative game that combines the detective and life-sim genres.

    Hot Wheels Unleashed 2: Turbocharged among the D.I.C.E. Awards nominees!

    Hot Wheels Unleashed 2: Turbocharged among the D.I.C.E. Awards nominees!

    12 gen 2024

    In October 2023 one of the most exciting driving games with the famous Mattel™ toy cars came back with a new release by the game developer MilestoneMaga Animation Studio supported the development team on Hot Wheels Unleashed 2 by making an epic adventure through 2D motion comics cutscenes. Similarly to its previous version, Turbocharged is a racing game in which the player takes control of vehicles from the Hot Wheels franchise and races against other opponents in miniature racetracks.
    Two days ago, on 10th January, the game has been nominated for "Racing Game of the Year" at the 27th Annual D.I.C.E. Awards (Design Innovate Communicate Entertain), commonly recognized as the video game equivalent of the Academy Awards! After receiving on November 13th the nomination for "Best Sports/Racing Game" at the Game Awards 2023, this second accreditation adds even more meaning to all of us involved in this project.


  • Maga Animation Studio takes home the 2023 Key Award!

    Maga Animation Studio takes home the 2023 Key Award!

    28 nov 2023

    Yay~! We are so happy to announce that our project Believe in Wonder, produced for Rinascente's last Christmas advertising campaign, won the 2023 Key Award for the Best Special FX and Animation category. We are immensely honoured and grateful for this award. Being recognized for our hard work and dedication means the world to Maga Animation Studio. This motivates us to work even harder towards creating new imagineries and taking them into reality again and again...with always a little of Maga's magic! We would like to take the chance to thanks all the people involved in the production, the creative agency Wunderman Thompson Italy and Rinascente marketing team.

    On Your Tail at Milan Games Week!

    On Your Tail at Milan Games Week!

    24 nov 2023

    During the Milan Games Week we spent a great time with our friends from Memorable Games and played the new demo of On Your Tail at the Nintendo space on the new NintendoSwitch! It was amazing to see and try the first of many results of our hard work and to catch up with Memorable Games' team.
    Plus, on Sunday we got to watch the talk dedicated to On Your Tail, during which some snippets, some fun facts about the making of the game and some of its features were shared with all of you. The art director Imma, Immacolata Botti and head of Memorable Games and CEO Mauro Fanelli were presented by Cydonia and Kurolily.


  • On Your Tail at Nintendo Indie World

    On Your Tail at Nintendo Indie World

    14 nov 2023

    OnYourTail was announced during the Indie World panel by Nintendo for Nintendo Switch! We are proud to took part in the project, working on the cut-scenes, characters modeling, rigs and gameplay animation alongside Memorable Games and Humble Games.
    It was such fun and a real pleasure bringing together this videogame to life. Dive into this narrative adventure and follow the steps of Diana, the young investigator!

    Hello Kitty is at Lucca Comics and Games 2023!

    Hello Kitty is at Lucca Comics and Games 2023!

    5 nov 2023

    Being at Lucca Comics and Games 2023 has been so much fun and a real pleasure! A big thank you to Sanrio ItalyErika BertoniSilvia Figini, RaiKids, Annita Romanelli, Sonia Farnesi and Daniela Bruzzone; all the producers, Philippe AlessandriGiorgio Welter and Massimo Carrier Ragazzi, but also all the people we got to speak to during the première of Hello Kitty SuperStyle!

    A special thanks to Maga Animation Studio's team which was represented during the event by the Head of Animated Series Production Lorenzo Marini, the Layout Animation Supervisor Luisa Reviglio Della Veneria, and the Lead Animator Michele Andreoli.

    Also, don’t forget that the series is programming every day in prime time at 7:35 and 18:45 on Rai Yoyo, and it’s available on Rai Play as well!



  • HelloKitty Superstyle! is here!

    HelloKitty Superstyle! is here!

    1 nov 2023

    The Italian première of HelloKitty Superstyle! is here! Our recent animated CG series will be presented at Lucca Comics & Games on Sunday, November 5 at Cinema Centrale. Thank you to RAI KIDS, Sanrio Italy, and all the people who supported us during the event! Hello Kity Superstyle! is a coproduction of Watch Next Media, Monello Productions and Maga animation studio.

    Hello Kitty is on Kidscreen magazine!

    Hello Kitty is on Kidscreen magazine!

    25 ott 2023

    We just got back from Cannes Mipcom 2023! It's such happiness to see our series Hello Kitty: Super Style! featured on the front cover of the October/November 2023 issue of Kidscreen magazine! A big congratulations to all the teams involved in this fantastic project! Especially Watch Next Media, Monello Productions and Maga Animation Studio


  • Maga Animation Studio at the IED Career Fair!

    Maga Animation Studio at the IED Career Fair!

    4 ott 2023

    Hello talents! We are glad to be part of the Istituto Europeo di Design Career Fair 2023. Our team of recruiters and artists will be at your disposal to meet you from 4 to 5 October at IED - Spazio Teatro Moda Via Pompeo Leoni, 3 Milano.

    The new DLC3 of Mario+Rabbids Sparks of Hope is out!

    The new DLC3 of Mario+Rabbids Sparks of Hope is out!

    30 set 2023

    Hello Guys, take a look around you, RayMan has arrived among us! The new DLC3 of Mario+Rabbids Sparks of Hope The Phantom Show is out for Nintendo Switch and ready to play✨Working with Ubisoft Milan and Ubisoft Paris Studio on this awesome character has been amazing, thanks to everyone for involving our team in the project! A very special thanks to all the artists of our studio for the passion and care they put into any frame and pixel!


  • 1st Anniversary of Soulstice release

    1st Anniversary of Soulstice release

    21 set 2023

    One year ago, on the 20th of September 2022 Soulstice has been officially released and we celebrated with our team, Reply Game Studios and all the people who took part in the project! It was a spectacular journey and collaboration, animating the cinematics, working on the different trailers, vfx, lighting and contributing to the music of